STOCKHOLM, Sweden and SEOUL, South Korea – March 23rd, 2026  

Modular Management, a global technology-enabled consulting leader in modularity and product configuration, today announced a new distributor partnership with P&P Advisory, South Korea's leading PLM and Modular Design consulting firm. P&P Advisory will market, sell, and implement PALMA® — Modular Management's Product Configuration Platform — across the South Korean manufacturing industry.

South Korea is home to some of the world's most competitive manufacturers, producing complex, high-variety products for global markets. As these companies face growing pressure to manage product complexity, reduce Time to Market, and build scalable configurable portfolios, PALMA provides a purpose-built solution to govern modular architectures and connect product decisions across R&D, sales, and operations.

"PALMA addresses a real gap in the business application landscape for manufacturers pursuing systematic, long-term development of configurable product portfolios grounded in modularity. We believe it will make a tangible difference for South Korea's R&D and engineering-driven manufacturing sector." — Young-jin Yoo, CEO, P&P Advisory 

PALMA is a cloud-based Product Configuration Platform built for clarity, consistency, and scale. It enables manufacturers to create, manage, and execute configuration models across their entire enterprise — allowing teams to configure in one place and deliver anywhere in the organization. With PALMA, product structures, configuration models, and business data are unified in one connected platform that aligns R&D, sales, operations, and service. PALMA also offers excellent integration capabilities, with open APIs and out-of-the-box connectors to leading enterprise systems. Together with its unifying information model, these integrations ensure a seamless digital thread across the full product development and Sales to Delivery process.

"In P&P Advisory, we have found a partner with exactly the right expertise and market presence. Together, we can help South Korean manufacturers build the modular and configurable product capabilities they need to stay competitive in a demanding global market." — Johan Källgren, Executive Vice President, Partnerships, Modular Management

About Modular Management

Modular Management is a global technology-enabled consulting leader in modularity and product configuration. By combining strategic consulting with digital solutions, the company helps manufacturers transform product portfolios, reduce complexity, accelerate Time to Market, and achieve lasting business outcomes. More information: www.modularmanagement.com

About P&P Advisory

P&P Advisory is a South Korean consultancy specializing in PLM, Master Data, and Modular Design, providing end-to-end services from strategy and consulting through to system implementation. Founded in 2016, the firm is recognized as the only specialized PLM and Modular Design consulting firm in Korea's manufacturing industry. More information: www.pnpadvisory.com

Media Contacts

Young-jin Yoo, CEO, P&P Advisory — young-jin.yoo@pnpadvisory.com
Fredrik Erbing, CEO, Modular Management — fredrik.erbing@modularmanagement.com